Your content is your most valuable asset, but it can only be effective if it reaches the right audience. To optimize your content’s visibility, you must build a content library and utilize all available tools, focusing on SEO and website auditing. These tips and tricks will help you understand how to target the right audience and push your content in the right direction. By using webpage analytics, you can track your content’s performance and gain insights into its impact. By analyzing simple metrics and numbers, you can optimize your content for maximum reach and impact.

Few Key Takeaweays

  • An in-depth look into SEO – On page and Off page.
  • How WordPress can be utilized to contribute towards SEO ratings
  • Implementation of AI tools
  • Webpage Analysis
  • The importance of Social Media and how to calibrate all mediums to your advantage
  • The secrets to the SEO Power Juice
  • Website Auditing

Dennis’ Bio

Dennis Yu is the Chief Technology Officer of BlitzMetrics, a digital marketing company which partners with schools to train young adults. Dennis’ program centers around mentorship and helping students grow their expertise to manage social campaigns for enterprise clients like the Golden State Warriors, Nike, and Rosetta Stone. He’s an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries, spanning 5 continents, including keynotes at L2E, Gultaggen, and Marketo Summit. Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CBS Evening News and is co-author of Facebook Nation – a textbook taught in over 700 colleges and universities. He’s a regular contributor for Adweek’s SocialTimes column and has published in Social Media Examiner, Social Media Club, Tweak Your Biz, B2C, Social Fresh, and Heyo. He held leadership positions at Yahoo! and American Airlines and studied Finance and Economics at Southern Methodist University as well as London School of Economics. He ran collegiate cross-country at SMU and has competed in over 20 marathons including a 70 mile ultra-marathon.